Shape’s first ever Best in Fitness Awards is a complete list of the best products to start, continue, or switch up your workout routine with a focus on products that are inclusive and accessible to a wide audience.

Lead Images

Additional Graphics

Process

I presented four approaches with the knowledge that we wouldn’t be doing an in-house photo shoot and had to rely the design team to make assets. We were excited for the last option, we felt it was a very playful and eye-catching extension of the approach we use for editorial images on the site. It would be familiar but more grand to create a real stand out moment.

Visual Direction Options

Awards Seal + Color Palette

Main Landing Page Banner

Category Lead Images + Expert Graphics

Product Image Embeds + Web Mock-Ups